
Hourly rates, the most common way to charge for home care services, range from as low as $18 an hour in smaller towns to as much as $40 an hour in the larger cities. HOW MUCH CAN YOU CHARGE? The amount you can charge for your senior home care services depends more on where you live than any other factor. Printed sales and marketing tools, such as business cards, flyers and brochures, are important business-building tools, but can be purchased online from services such as at prices that won’t break even a tiny advertising budget. A computer with internet access in needed, but the new affordable laptops, such as the Chromebook, can be purchased for around $200, and will easily handle most basic business needs. A senior home care business can truly be a “shoestring startup,” as the 2 essentials, a reliable vehicle and a cell phone, are items which most of us already own. As seniors age and become less mobile, they need more help with everyday activities, such as meal preparation, housekeeping, bill paying, errands and more. The senior population today is over 40 million in the U.S., and expected to double in the next 2 decades. In addition, senior home care is a recession-proof business, as folks still get older and need help regardless of whether the economy is booming or in recession.Īs boomers become senior citizens, they are driving the demand for senior home care. In these uncertain economic times, self-employment can still offer opportunities to make a solid income and provide job security for the future.

Starting a senior home care business is a great way to become your own boss in a rapidly growing field.
